World-class carbon expertise and automatic offsetting — embedded in your store, catalog, or destination.

Show carbon footprints.
Offset climate impact.
Seamlessly – automatically.

Show carbon footprints for every brand, product, and service you sell or buy; embedded directly in on-line stores, marketing, and catalogs. Offset the climate impact of purchases and orders for your business or your customers transparently during checkout — for a fraction of a percentage point. Your customers see proof on the page, are never charged, and never leave your store. Setup in moments – automate everything with your regular AI agents and tools.

Start small โ€” grow across B2C and B2B

Seller tools and functions ยท discounted offsetting

Understand & Act In Seconds

Two simple steps

Show the carbon footprint of everything you sell — then offset your customers’ orders without interruption.

1

Show the product’s carbon footprint.

CarbonGuru shows up where your customers already are — on your product pages — with the same insight and impact, exactly where buying decisions happen.

SnippetPaste one snippet into your product template and every product page can show its own footprint, styled to inherit your theme — nothing displays until you switch a product on.
CatalogPopulate footprints your way — let CarbonGuruBot scan your store, upload your catalog as a file, or let the card register each product the first time its page loads.
OrdersConnect orders from any platform — WooCommerce, Shopify, BigCommerce, Wix, Squarespace, or your own — with a native webhook, Zapier or Make, a BCC’d order email, or your own POST.
AI agentUse your preferred AI agent — Claude, ChatGPT, or any MCP — to analyze your products and the business behind them: footprints, climate cost, and action on the whole set.
2

Offset the climate impact for customers.

Your customers see the footprint on the page; you offset right where orders happen — every paid order matched to its products, automatically, on your account.

+Choose what to act on — your entire storefront or only the products you pick; offer offsets, removals, or both.
+Every order handled in one step — verified offsetting and removal on your account, carbon-credit retirement automatic, certificates naming your business as beneficiary.
+Preview before you commit — watch real orders match with nothing charged until you turn automatic offsetting on.
Get started →
Anything in your browser — see the footprints, know the impact, offset instantly
In Gmail and email — turn receipts, invoices, and orders into action, automatically
Automated footprint analysis and climate impact offsetting — via Agent and AI
PART OF YOUR STOREFRONT

For your store, and the business behind it

Claude with the CarbonGuru connector breaking down monthly digital-subscription footprints by category
Your AI agent breaks down company spend into footprints by category
Business Tools: QuickBooks CSV processed into 20 items with carbon footprints, climate impact, offset and removal costs
Upload vendor and accounting files — every line item footprinted and priced

Display and offsetting, independent — plus the analysis behind the store

Show every product’s footprint, offset every customer order — or both; each works on its own. Then run the same analysis on the business behind the store: inventory, suppliers, tools, and operations.

Display your products’ carbon footprints

Add one snippet and every product page in your catalog can show that product’s carbon footprint, styled to inherit your theme — activate your whole range or just the lines you choose, and nothing is ever estimated or guessed. Use it on its own, with offsetting switched off, or alongside it.

Offset your customers’ orders automatically

Turn on automatic offsetting and every order, from every customer, is matched to its products and offset or removed — your entire storefront covered, or only the products you pick. Works with WooCommerce, Shopify, BigCommerce, Wix, Squarespace, or any store that can send an order: no code, and nothing changes in your checkout.

Give your customers proof, not friction

The footprint on the product page, and — if you want it — a confirmation card on your thank-you page plus a receipt they can open. Your customers are never asked to pay and never leave your store.

Connect orders from any platform

A native WooCommerce or Shopify webhook, Zapier or Make for BigCommerce, Wix, and Squarespace, a BCC of your order-confirmation emails, or a POST from your own platform. Your cart and checkout are never modified.

Control every switch

Preview first with nothing charged, activate your whole catalog or a handful of lines, and choose offsets, removals, or both.

Analyze the products you sell and the vendors behind them

Estimate footprints across your catalog and supply chain: products, materials, packaging, vendor purchases, and shipments — before or after checkout.

Import catalogs and business documents

Upload product catalogs, supplier invoices, order exports, CSVs, Excel files, and PDFs to turn store activity into carbon-footprint records.

Put your AI agent to work

Connect Claude, ChatGPT, or your own agent to any linked source and get per-item and total footprint, climate cost, and one-step offsetting for the whole set.

Find high-impact products and better alternatives

Identify which products, categories, and suppliers contribute most to your footprint, then compare SKUs and vendors using carbon impact alongside cost and margin.

Create transparent records of action

Track analyses, actions, offsets, removals, methods, and project-backed climate activity for internal review, stakeholder communication, and customer-facing proof.

Try free | Start free

Demo

See how it works with your own products โ€” no account needed.

We’ll send a one-time access link. No spam, no account created.

Or browse the live demo store →

Get Started

Start small โ€” grow across B2C and B2B

Seller tools and functions ยท discounted offsetting

Established science · Intelligent technology · Global scope · Verified action

How CarbonGuru works

CarbonGuru covers almost anything bought, sold, or processed in the global economy, and at almost any scale — from a single t-shirt to a university’s annual operations.

Fast, accurate analysis

Detailed estimates in seconds, from everyday sources: product pages, shopping carts, email receipts, documents, and plain text — on Amazon, local boutiques, webmail, and more.

Lifecycle analysis, grounded in established science

AI identifies what you purchased, then Environmentally-Extended Input-Output (EIO) analysis calculates the footprint across the full lifecycle — raw materials, manufacturing, packaging, shipping, and delivery. Every estimate is the cumulative footprint up to the point the item is in your hands.

Works everywhere, in any language

From Amazon to local boutiques, email receipts to product pages and business documents — automatically, in nearly 120 languages, with detailed economic and environmental models for over 140 countries.

How we calculate →
Amazon shopping cart carbon footprint analysis
Product carbon footprint with climate impact analysis
CarbonGuru dashboard with climate impact metrics

Clarity you can use

Understand the climate impact of what you buy and do, in depth, without needing to be an expert. Every footprint comes with the context that makes it meaningful — not just a bare number.

A standard, global unit

Results are reported in kg CO₂e — the internationally recognized measure — alongside a real-world climate-impact cost, so the figure is easy to understand anywhere in the world.

Relatable comparisons, built in

CarbonGuru provides relatable comparisons for many items automatically, from common cost-of-living indexes.

Review, track, and stay transparent

A running dashboard tracks your footprints and the actions you take — right from the result, no extra steps or tools. Every figure shows its method and sector classification, so the authority is on the page, not hidden.

See CarbonGuru in action
Short video walkthroughs in the browser, inbox, and with your AI agent.

Immediate, verified action

Turn awareness into impact with vetted offsets and removals you can fund immediately — reviewed and acted on right from the result, with the credit purchased and retired for you automatically.

Carbon Offsets

Prevent or reduce emissions elsewhere — nature-based (avoided deforestation, reforestation, regenerative agriculture), community (clean cookstoves, renewable energy), and industrial avoidance (methane capture, landfill gas).

Carbon Removals

Actively draw CO₂ back out of the atmosphere — biochar sequestration, enhanced rock weathering, direct air capture, and ocean-based CDR.

Verified, traceable projects

Credits are sourced through CNaught, Frontier, and Stripe Climate — working with leading registries including Gold Standard, Verra (VCS), Puro.earth, and Isometric, with independent third-party auditing, transparent monitoring, and rigorous additionality testing. Every credit is traceable to a specific project and place.

Personalized, and at any scale

Fund the exact action you choose, tailored to what you analyzed. Quantities scale from a single item (under 1 kg CO₂e) to bulk, per-tonne actions — act on one purchase, offset an entire shipment, or remove carbon for a group of suppliers, immediately from the result.

Offsets and removals options
See CarbonGuru in action
Short video walkthroughs in the browser, inbox, and with your AI agent.
CarbonGuru’s Purpose

Real impact, within reach — for anyone.

Whether it’s your regular grocery run or your company’s monthly shipping, see the carbon footprint of what you buy, make, and do — and act on it directly, for as little as pennies per kilogram of carbon. And if you sell, you can extend that same reach to your own customers, so every order they place carries a positive impact too.

Offsetting is one of the most practical ways to make a difference — affordable enough to do as you go, and effective enough to make your overall impact a positive one. The further it spreads — from you, to your business, to the people you sell to — the more it adds up.

¢ / kg
Genuinely affordable

Offsetting costs only pennies per kilogram of CO₂ — usually a few percent of what you paid. It’s affordable enough to balance impact as you go.

A new phone, or a container shipment — the math works the same at both scales.

net +
Go all the way to positive

Balancing is just the start. For a little more, you can go net-positive — and by funding removals, help build the capacity to draw carbon down for years to come.

A genuinely positive footprint, or a carbon-balanced operation — your choice of how far.

1 → all
Your action helps everyone

We all share one atmosphere, so the good you do reaches far beyond you. Offsetting is rare that way: a single decision whose benefit belongs to everyone.

Cleaner air for your family, your customers, your community — all at once.

See your impact, act on it, and watch it add up — for everyone.

Get started →

Plans & Pricing

Start free — act more, unlock more, and grow your impact.

Free for 30 footprints every month, including AI agent access. Paid plans extend CarbonGuru’s reach with gmail / email automation, document import / export, business data tools, and embedded offsetting for your online store — WooCommerce, Shopify, or any store that can send an order. Offsetting always unlocks more footprints — act more, impact more.

Monthly Annual Save 17%
Personal → For everyday life and work
Business → For your company

Lead

Free
 
Unlimited free analysis via reset
  • 30 analyses / month
  • Resets at $2 in purchases
  • Text, URL, cart & email analysis
Get Started Free

Plus

$5 / mo
$50 / year Save 17%
Email scanning + file uploads
  • 200 analyses / month
  • Resets at $5 in purchases
  • File upload — CSV, Excel, PDF, docs
  • Embedded offsetting — WooCommerce, Shopify, any online store
Choose Plus

Pro

$10 / mo
$100 / year Save 17%
Automated email scanning + business imports
  • 500 analyses / month
  • Resets at $10 in purchases
  • Business file parsers (accounting, invoice formats)
  • Embedded offsetting — WooCommerce, Shopify, any online store
Choose Pro

Prime

$20 / mo
$200 / year Save 17%
High capacity analysis & offset
  • 1,250 analyses / month
  • Resets at $20 in purchases
  • Everything in Pro — higher capacity
  • Embedded offsetting — WooCommerce, Shopify, any online store
Choose Prime
Coming Soon

Premier

$40 / mo
$400 / year Save 17%
  • 3,000 analyses / month
  • Resets at $40 in purchases
  • Discounted offset & removal pricing
Coming Soon

Monthly rolling window. Unused analyses don’t carry over. Your counter resets on the 1st of each month, and also resets early when your cumulative offset or removal purchases reach your tier’s reset threshold.

Try CarbonGuru for free

Demo

See how it works with your own products โ€” no account needed.

We’ll send a one-time access link. No spam, no account created.

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3 Ways To Start

Get Started

3 ways to get started — know carbon footprints, understand climate impact, and take action in minutes

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Choose an item to see the carbon footprint details. Click the Offset COโ‚‚e or Remove COโ‚‚e buttons to add the offset to your cart. Immediately purchase your offset by checking out, like any store.

Go to My Carbon Footprints →
Add to Chrome →
Also available for: Firefox · Safari · iOS

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Individual Products & Services
Go to any product page with product and price information, click Carbon Footprint.
Shopping Carts
Go to any shopping cart or checkout page.
Multiple Products
Category listings, buying guides, wishlists, or “best sellers” pages.
Orders & Order History
Order confirmations, order history lists, order details pages.
Selected Text
Select text on any page, click the CarbonGuru tree. Include name, description, and price. Select multiple to compare.

Step by step guidance on quickly getting Carbon Footprints →

Claude

Add CarbonGuru MCP connector to Claude Desktop or claude.ai

Add to Claude →
ChatGPT

Use CarbonGuru Custom GPT directly in ChatGPT

Open GPT →
Other MCP Client

Connect via any MCP-compatible client

https://carbonguru.io/mcp

Your agent will prompt you to create a CarbonGuru account when you first use it. Or create one now:

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  • “What is the carbon footprint of this product? [paste URL]”
  • “Analyze my Amazon cart and find the highest-impact items.”
  • “Show my carbon footprint history for the last 3 months.”
  • “How much would it cost to offset my purchases from last week?”
  • “Find a lower-carbon alternative to this product.”

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The Embedded Offsetting panel walks you through every step: accept the merchant terms, connect your store, choose your offsets, activate your products, and turn on automatic offsetting. Creating your account from this card takes you straight there.

Open the Embedded Offsetting panel →

Want to try first?

Get a 30-minute guided demo — no account needed.

No account needed — 30-minute session

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