Offset every product you sell.
Showcase sustainability action.
Automatically - affordably.

Embedded Offsetting puts a real carbon footprint on every product you sell and offsets the carbon in each paid order automatically. The footprint is measured from your own catalog, product by product, not estimated from order totals or category averages. Shoppers see the footprint on the product page and, if you choose, on your shop and collection pages, in the cart, and after the order is placed; you decide which products take part.

It is merchant-settled: the offset purchases are billed to you, your shoppers are never charged and never see a payment step, and nothing about how your cart and checkout work changes. It runs on Shopify through the CarbonGuru Offsetting app, on WooCommerce through the CarbonGuru Embedded Merchant Offsetting plugin, on Stripe through the CarbonGuru Offsetting app from the Stripe App Marketplace, and on any other store or checkout through the footprint lines and order API in your CarbonGuru panel.

A footprint card on each product page you have switched on: the product's carbon footprint in kg CO₂e and the note that it is offset at purchase. Everything else on the card is optional and off by default — the offset or removal cost, the estimated climate impact in dollars, a link to how the footprint was calculated, and the portfolio your store supports. On shop, collection and search pages you can add a smaller footprint tile under every product.

On Shopify the footprint follows the order through, if you want it to. Switching on the CarbonGuru footprints app embed puts a footprint next to every item on the cart page and in the cart drawer. The CarbonGuru blocks you place in Shopify's checkout editor show a footprint on each line and the order's total on the Thank you page and the Order status page — and inside checkout itself on Shopify Plus. Nothing about how your checkout works changes, and your shoppers are never charged.

The card inherits your theme's fonts and colors, loads after your page, sets no cookies and sends nothing your shopper types.

Install CarbonGuru Offsetting from its Shopify App Store listing — until the listing is published, install it from the link on our Shopify setup page. Then click Connect your CarbonGuru account on the app page: you sign in or create a CarbonGuru account, accept the Merchant Terms and choose offsets or removals, and you are returned to your Shopify admin. Click Analyze my catalog and switch on the products you want live.

Then place the footprints, all from Shopify's own editors and with nothing to paste. In Online Store → Themes → Customize, add the CarbonGuru footprint block to your product template, add the CarbonGuru footprint tile block to your collection grids, and switch on the CarbonGuru footprints app embed so every item in your cart page and cart drawer carries its footprint. In Settings → Checkout → Customize, add the CarbonGuru block to your Thank you page and your Order status page — and, on Shopify Plus, inside checkout. The blocks find your store's settings themselves.

Paid orders are reported to CarbonGuru automatically. Turn on automatic offsetting from the app page or your CarbonGuru panel once a payment method is saved; until then every order is recorded as a preview and nothing is charged.

Four, and Shopify lists them as view and edit products, view and edit orders. It reads your catalog so each variant can be analyzed, and writes two fields of its own onto each variant — the footprint in kg CO₂e, and whether you have switched that variant on. Those two fields are what the checkout, Thank you and Order status blocks read, which is why those blocks need no connection back to us to draw a footprint.

It reads paid orders so the carbon in them can be offset, and writes two fields onto a paid order — a receipt link and its token — so you can show your customer the offset receipt from your own order confirmation email. The app never changes a product's title, price, inventory or status, and never changes what is in an order.

CarbonGuru writes the receipt onto every paid order as two fields, carbonguru.receipt_url and carbonguru.status_token, so where it appears is your choice. In Settings → Notifications → Order confirmation, add one line of Liquid where you want the link:

{% if order.metafields.carbonguru.receipt_url != blank %}<a href="{{ order.metafields.carbonguru.receipt_url }}">See what this order offset</a>{% endif %}

The app page has the same snippet ready to copy. The blocks on your Thank you and Order status pages can carry the link too — that is the display option Show a link to the offset receipt on the order confirmation, which is on by default. The receipt page shows the order's carbon amount and never a price.

Yes. CarbonGuru reads each product's price in your store's own currency and calculates its footprint for your store's country. Orders in any currency are offset. CarbonGuru's own prices are in US dollars, so what you pay CarbonGuru is charged in USD.

Install the CarbonGuru Embedded Merchant Offsetting plugin from the WordPress plugin directory, open WooCommerce → CarbonGuru and connect your CarbonGuru account — keys and card placement are handled for you. Send your catalog for analysis, then switch products on from your WooCommerce Products list (Activate, Deactivate, Re-analyze and Remove are row actions) or from your CarbonGuru panel. A Display option adds footprint tiles to your shop and category pages.

Stripe: install the CarbonGuru Offsetting app from Stripe. It reads your Stripe products and prices, calculates a footprint for each, writes one footprint line into the descriptions Stripe shows on hosted Checkout, Payment Links, the customer portal and invoices — for products sold at a single price, since a Stripe product’s description is shared by all of its prices — and offsets every paid invoice and completed Checkout Session automatically. That covers any business that bills through Stripe — Stripe Invoicing, Stripe Billing subscriptions, one-time products on Checkout or Payment Links — not only online stores. Lines with no Stripe product behind them (a hand-typed invoice line, an ad hoc price) are skipped.

PayPal or a custom store: your CarbonGuru panel lists a ready-made footprint line for every active product, keyed by your own product id or SKU, that you pass as the line item description so it prints on the checkout page. Your order handler then posts the paid order's product ids and quantities to your merchant endpoint, and the order is offset like any other. Footprint tiles work on any page, including pricing pages, with one line of HTML per product.

No. Offsetting is merchant-settled: purchases are billed to the payment method saved in your CarbonGuru account. Your shoppers never see a charge, a fee or a payment surface, and nothing about how your cart and checkout work changes — the footprints you switch on are the only thing added. What they see is proof on the page that the product's footprint is offset when they buy it.

Your choice. Automatic offsetting purchases from the carbon offset or carbon removal portfolio you select in your CarbonGuru account — offsets are verified projects that avoid or reduce emissions, removals take CO₂ out of the atmosphere at a higher price per tonne — and you can change your selection at any time.

Each product is analyzed individually by CarbonGuru from your actual product data, not estimated from order totals or category averages. You review every footprint before switching a product on; nothing displays and nothing is offset until you do.

Your product catalog, so it can be analyzed, and a notification for each paid order carrying the product ids, quantities, your order number and the currency. It never receives your customers' names, addresses, emails, phone numbers or payment details, and neither the storefront card nor any of the cart or checkout blocks set cookies or send anything your shopper types.

Uninstalling the Shopify app disconnects that store: the app's access is revoked, that store's footprints stop showing on your storefront, and no further orders from it are reported. Your CarbonGuru account, your saved payment method, your purchase history and any other store you have connected are not affected — reinstall, connect again and run Analyze my catalog to resume. Deactivating the WooCommerce plugin disconnects that store the same way. Forty-eight hours after an uninstall Shopify asks us to redact the store, and that store's order references are replaced with irreversible hashes. To close your CarbonGuru account and delete your data, use My Account → Cancel Account on carbonguru.io.

Embedded Offsetting is included with a CarbonGuru account on the Plus plan or higher. The Shopify app and the WooCommerce plugin are free and make no charges; CarbonGuru bills Embedded Offsetting to your CarbonGuru account. Offset and removal purchases are billed to your saved payment method at the price shown in your panel, and every purchase appears there. Retired carbon cannot be un-retired, so offset purchases are final.

Any time. Pause automatic offsetting from the Shopify app page or your CarbonGuru panel, switch individual products off, untick the display options for the cart and checkout, or uninstall the app or plugin — disconnection is immediate, server-side and scoped to that store: your CarbonGuru account and any other store you have connected carry on. Orders already offset stay offset. To close your CarbonGuru account entirely, use My Account → Cancel Account.